Every week it seems there are new products on the market for your hair. Fortunately, it
seems that many of the companies creating these products are getting smarter. They are making the products easier to select by coding
them to specific problems. But what about choosing a product in more general terms? How do you know you need a styling gel as opposed
to mousse? When do you use shine enhancers or serums? Let’s look at the product categories, define their usage and learn how to choose hair products.
Shampoos / Hair Cleansers
The thing most people get confused over with regard to shampoo is
how often you should change your shampoo – and why. The answer is fairly simple: Shampoos are formulated to be more alkaline than hair and skin; it’s the
alkalinity that enables the shampoo to cleanse the hair. Usually, the shampoo also contains other ingredients to condition the hair
or smooth the cuticle layer and make the hair softer or shinier.
When a person has used a particular shampoo for a prolonged period of time, the hair can
become saturated with the ingredients of the particular product, reaching something of a “balance” in the level of the product in
the hair. The hair may also have its alkalinity shifted to be more like the product being used. This means that the hair seems less
affected by continued use of the shampoo. Hair that once felt remarkably soft and silky after using the shampoo may now just feel a bit cleaner.
When you change shampoos out, you introduce a different level of alkalinity, and the new
shampoo seems to work much better. In a sense, it does, but this shampoo will eventually reach a “balance” level as well. The thing
to remember is that even though your hair does develop a “tolerance” to a given shampoo, there’s no need to set yourself on a
schedule of changing shampoos. You should only worry about changing your shampoo when you stop getting the benefit you enjoyed from the shampoo.
In other words, unless the shampoo you selected because it left your hair fuller and more
voluminous ceases to do so when you use it, then you have no reason to change shampoos. However, when you feel your shampoo has
stopped giving you the benefit for which it was chosen, then you need to look for a different shampoo.
Once you’ve found an alternative, don’t toss your original shampoo, because when your hair
becomes tolerant of the new shampoo formula, you can always switch back to the one with which you started.
There’s one other shampoo issue that many people don’t fully understand – the use of a
clarifying shampoo. Clarifying shampoos are formulated to be more alkaline than regular shampoos, which enables the shampoo to strip
away product build-up and particularly problematic oils and dirt. You don’t need a clarifying shampoo unless you use a lot of
styling products – specifically super-hold or extra-strength products or layered products. In other words, if your
daily hair routine involves using styling gel, mousse, spritz, and/or hairsprays OR you use any of these products for multiple days
in a row between shampoos, you may want to consider using a clarifying shampoo every few shampoos to remove any build-up left
behind by your regular shampoo.
Conditioners / Detanglers
Some people – no matter how many times they hear it – seem to be unable to grasp the idea
that the use of “conditioner” is meant to be a part of the daily hair care routine. In some cases, the hair can be adequately cleaned
by the application of conditioner alone.