Art in motion, the spirit of abstract expressionism captured in hair. Joico’s Damien Carney and Sue Pemberton, International Artistic Directors, take us on a colorful visual tour of hypnotizing colors and
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Modern art of the 20th century ignited the first spark to this outrageous collection and it was the creativity of very talented stylists that translated vivid colors, motion and shapes into a new medium.
Layers are created in the hair through cutting and texturing and then again using color. Bright hues are applied in sheets, patches and streaks. Every move reveals a new pattern of color, just like a kaleidoscope
filled with rainbow crystals.