Q: What ever happened to "Curl Free, Natural Curl Hair Relaxer", which was originally distributed by the Gillete Company,
then more recently by White Rain company? I've used this product since the late 1970's and I'm anxious to find out who sells it and
where I can order it. I saw it for sale and ordered it on the website medshopexpress.com, but the site indicates that it's not
available. Also, I noted one single package of Curl Free was sold on EBAY for over $40.00. Until I discovered that Curl Free wasn't
available, the price of the Curl Free product was about $9.00 at local drugstores and markets.
A: Unfortunately for those of us who have a favorite product or brand that isn’t widely popular, products sometimes get discontinued
from the marketplace. In some cases, the company discontinues the line because it is no longer as profitable. (In some cases, the
fashion of an era can make certain products obsolete.)
I was able to find some references to an asset sell off by the Gillette Co.
which included the “White Rain” and “Dippity-Do” lines of products being sold to Diamond Products in 2001. This was reportedly an
alternative to bankruptcy proceedings. It is highly likely that the phasing out of “Curl Free” is a by-product of financial troubles.
I was able to find a few wholesale/closeout websites that were offering the Curl Free Relaxer in
limited quantity, but I cannot guarantee that the availability is sufficient to guarantee that you will get some if I attached a
link. I suggest you do a web search using the product name so that if you can find the appropriate listings you can get more of the
product while there are still some available.
I don’t recommend relying on sites like eBay, unless you have the time to devote to watching for
products regularly. In some cases, people who know that a product is discontinued will hoard the supply and will sell it at an
exorbitant price. Try not to get suckered into paying too much, because after all, the product could be out of date. Come chemical
hair products can “go bad” either becoming inert, or becoming dangerous to use.
After that, you will probably want to look into an alternative product. Your local beauty supply
shop can probably give you some recommendations, and I have been reading a lot of good things about Xenna Corporation’s “Curlaway
Curl Relaxer”, so you may want to give it a try if you can find it in your area. The products is being offered at Walgreen’s stores
in several major metropolitan areas of the United States. Check the Xenna Corporation’s website for a complete listing of cities in
which Curlaway is available.