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Joico 1983 - Hair and Skin Care

Joico hair care - Pocahontas
(Click to enlarge)

Text:
 
Pocahontas at 16 was beautiful, powerful and clever. She saved Captain Smith's life but had a hard time saving her own hair from the harsh Virginia climate.
 
POCAHONTAS IN THE YEAR 2000 WILL HAVE JOICO.
 
JOICO — a total hair and full skin care line so revolutionary that JOICO Advanced School of Hair and Skin Arts & Sciences has educated some of the world's most respected hairdressers. JOICO's artistic team are top professionals who teach design hair cutting, permanent waving, hair coloring, skin care, nutrition and motivation. All you provide is your own creativity.
 
Our entire product line reflects 25 years of experience, innovations in hair and skin care and a scientific approach to solving hair and skin problems. We have one of the most respected names in the industry and if we'd been around, we could have helped Pocahontas. Well, we could have helped her with some of her problems.
 
JOICO. TIMELESS BEAUTY PRODUCTS THAT MAKE HISTORY. YEAR AFTER YEAR AFTER YEAR.
 
www.joico.com
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