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Clairol - 1974
Text:
Introducing "Blondest Blonde"
New Miss Clairol®12
It's the lightest of all.
Miss Clairol® 12 lifts as high as 12 shades without pre-lighteners. Blondes go super blonde. Browns go blonder.
A soft, neutral blonde with just a whisper of gold. Exactly what you need to give everyone's hair a "lift" ...
Use new Blondest Blonde on natural blonde or white hair for a soft, barely blonde look ...
On light browns who want to go gently golden blonde in one step ... On your light blonde patrons who'd like to go even lighter.
Mix it with other Miss Clairol colors for increased lightening action or to create a lighter version of a shade without changing tone.
AND ... when a double-process blonde insists upon switching back to single-process coloring ... use BLONDEST BLONDE to make her the
lightest Miss Clairol blonde she can be!
Any way you use it, new Blondest Blonde #12 lightens up to 12 shades ... colors and conditions all in one!
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