No-Odor, No-Itch Hair Dye ‘Revolution’ Hits International Salons
L'Oréal Professionnel, UK - INOA (Innovation no Ammonia) is the latest hair colorant product released by L’Oreal. This product is designed as an alternative to use instead of the previous hair
colorant products that use ammonia bases and tend to sting the scalp.
The company uses an oil deliver system technology that has made this new product a revolution in the hair coloring industry. The product is made up of a developer, an oleo gel, and the actual hair coloring. INOA
relies on oil to maximize the color as opposed to water like previous products.
Testing salons across the United States and Europe have found that the odorless colorant has improved scalp comfort and leaves hair with a softer texture. Additionally, the company states that the product can lift
color up to three levels, cover gray hair, and gives a more true to tone color result.
There are 49 different color choices available.
(2010/02/07) New Website Focuses on Travel-Sized Beauty Products
World Wide Web - There is a new website available that is designed to help you get through airport security without having to get rid of your favorite beauty products or pay extra money to check your bag.
Kate Duff and Alexi Mintz have founded the site 3floz.com. The purpose of the site is to sell a wide range of beauty care products in three ounce bottles that can then be taken on airplanes without the fuss.
The girls came up with the site because they travel a lot and want to take everything with them. They found they had to check two bags just to be able to take their full sized bottles of beauty products with them. With
the high cost of checking your bags and the fact that TSA is becoming even stricter, this is the perfect time to launch the site.
Several brands have already signed up for the site including Yes to Carrots, Go Smile, Ole Henriksen, Malin + Goetz, and Anthony for Men.
The brands are all ones that they have been using for years. The goal is to get more men’s brands as well. This will allow both men and women to shop online and be able to share products.
The online store is hoping to meet the needs of the traveling public by giving them a place to shop for their beauty care products in a size that they can take with them in their passenger bag.
(2010/02/07) York Collect Holds Hair and Beauty Competition
York, England, United Kingdom - The annual York College hair and beauty competition proved to be great again this year.
The annual event takes place at the York Racecourse and there were 250 part time and full time beauty therapy and hair dressing students. Local employers attended the event and some were judges.
The head of the division of beauty, hair, and holistic therapies at York College, Denise Morrison said it is great to see students training through the college and the workplace. The students who win at the competition
will move on to the regional heat that is heals in Gateshead. The regional winners will compete in the national finals that are held in Blackpool.
Beauty Company Leader Runs for Governor of Texas
Houston, Texas, USA - The founder and owner of Farouk Systems, the company that makes BioSilk hair care products and CHI styling irons, Farouk Shami is making Texas headlines as the possible candidate
for the democratic nomination to run for governor.
Big business success formed through a love of hair styling, along with being born on the West Bank, does not seem a likely beginning for a Texas governor run. However, that is how Shami began and it is working in his
Shami he came to the United States with a father that was brainwashed by the American dream.
In the beginning, he thought about going into education, but discovered his love for hair care when he began styling others hair as a way to pay for school.
He has always been a lover of art and hair became his canvas.
After learning that he was allergic to the ammonia in hair dyes, he developed the first hair coloring product that was ammonia free. He felt at first the allergy was a disaster, but it ended up being one of the best
things that ever happened to him.
He then went on to create the BioSilk products and the CHI flat iron, which are the most important financially.
Last year he decided to move 1000 jobs to the Houston area from Asia. This got him recognized by Governor Rick Perry.
Focusing on hair care is natural after all, it is money made through Farouk Systems he is using to help fund his bid for the democratic nomination for governor.