Malaysia – Fresh on the heels of the successful inaugural year, Elite Expos announce the 2008 International Beauty
Expo, scheduled for July 11-14, 2008. IBE 2008 looks set to grow and prosper indefinitely – both in quality and size! The event will
once again be held in the Kuala Lumpur Convention Centre at City Centre in Kuala Lumpur, Malaysia. As the saying goes, ‘Impressive
Beyond Expectation’ has already embarked on a steadfast journey to a grand success.
The Expo will feature stage performances by experts – including an Extreme Makeover demonstration on
visitors to the expo, as well as a “Yoga Dance” led by specially invited guru who will demonstrate and teach basic yoga steps to the
guests of the event. There will also be competitions (a Hair Show and Competition, and a Ms. & Mr. Fitness Competition), seminars,
and product demonstrations (introducing new and exciting products), as well as Free Education Classes for both professionals, and
amateurs who wish to learn the most current techniques in hairstyling.
IBE 2008’s official website is being regularly revamped with comprehensive information on IBE 2008:
catering to exhibitors, buyers, media and even public. The organizers anticipate more than 250 exhibitors, and more than 25,000
visitors to this year’s exposition in the 51,000 square-foot convention center.
Featured New Virtual Hairstyles - Long and Wavy
Virtual Hairstyling – New long wavy hairstyles
have been added to the galleries of The Hairstyler.
Use online virtual hair salon software to find out what long wavy hairstyles look like on a picture of yourself!
Hairstyle 1: Soft below shoulder level hairstyle with plenty of attitude. Easy to maintain with regular trims.
Hairstyle 2: Maria Menounos inspired retro mid back length hairstyle with barrel curls.
Hairstyle 3: Long flicked hair style with waves for an extra soft touch. The style will suit long face shapes best.
Hairstyle 4: Long and full hair with a lot of body, long layers and long side swept bangs. An easy to care for look.
Hairstyle 5: Hairstyle inspired by Heidi Klum with soft jagged layers with the ends sitting just below the collarbone.
Click here to view a demo video of the hair salon software.
Hair In A Bottle – A Solution for Thinning Hair Types
Toronto, Ontario, Canada – YaYa Beauty has what it claims is the “Secret to the Stars” when it comes to dealing with
thinning hair. This secret is called “Boom Boom Hair” a product that is designed to thicken and add volume and the appearance of more
hair than actually exists.
The formula consists of organic protein filaments that are applied by shaking them onto the hair at the
scalp area where the hair is thinning. The filaments are then bonded to the hair by the application of a spray which helps them to
adhere to the natural hair. The product is available in 8 colors, and is completely natural and colorfast so that it will not run,
and will not stain skin, clothing or environmental fabrics. Boom Boom Hair removes readily with any shampoo.
The product is heralded as a safe option for thinning hair, or for people who want extra volume and
thickness in their hair. The product is also recommended to help camouflage new growth until you can get to the hairdresser’s for a
color touch-up. For more information you can check out the website at www.boomboomhair.com.
Indian Company Launches Powder Haircolor
India – The Godrej Beauty Foundation has developed and launched a new – and as yet unique – formulation of haircolor
in a powder form. The product is called Renew Powder Hair Color and uses water as its developer. The product also is formulated with
botanical ingredients, including Henna, and Hibiscus. The product ensures 100% gray coverage and is available in four colors –
Burgundy, Auburn Red, Natural Dark Brown, and Natural Black. The colors are developed and marketed for the skin tones and hair
shades of Indian users. The product is not currently available outside of the Indian market.
Godrej Beauty Foundation’s COO, Dr. R.K.Sinha, has been quoted as saying, “Renew has been
well-appreciated by consumers. We have received tremendous response for the same…[The product] delivers the same results as
semi-permanent hair color but is longer lasting and gentler.” Godrej Renew Powder Hair Color is considered more pleasant and
gentler than traditional semi-permanent colors or other Henna-based formulas because it doesn’t use ammonia or contain any heavy
perfumes to mask the odors of the chemicals because they aren’t there. The hair color formula also contains no metallic substances
or hydrogen peroxide.
Godrej Beauty Foundation is a center dedicated to the art and science of hair care in India.
Get Stylish With Über Beauty Range
United Kingdom – Über Products is a new range of hair and beauty products that are on the fast track to becoming at
least a cult favorite in the U.K. and among international celebrities. The company focuses on carefully developed products and edgy,
hip packaging and marketing to give their customers the feeling that they, too, can have the kind of pampering and luxurious
lifestyle their favorite celebrities have by using the same products available.
Currently being marketed and retailed in private salons and through local distributorships, the
company has launched their product line to coincide with the boom in the self-tanning, hair and beauty industry, as well as the
tremendous levels of interest in celebrity lifestyles. The Über Range of products has been developed using many specially selected
natural ingredients, such as: Ju Hua, Frankincense, Japanese Hydrolysed Silk, Magnolia Extract and Oriental Kelp. These ingredients
are selected for their aromatherapy benefits.
Über's product line includes the Über Sassy line for women, and Über Slick line for men. Über's
exclusive skincare range includes A-List Fix and Face Value 24 Hour Cream. Über's sexy spray tan for men and women is so popular
with the stars that it has been dubbed The Celebrity Tan!