Hairstyles, Hair Care & Fashion

Modern Hair Myths

We hear them all the time. Those “words of sage advice” warning us that doing this or that is going to mean that we’re going to lose our hair. And even worse in some ways are the myriad myths that are perpetuated every day in a modern society, thanks to the spin doctors who create our advertising and “reality” programming. So, let’s take a look at the most-common modern hair myths (and some older ones) and learn the truth behind them.
Modern Myth: “New Ultra Shampoo and Conditioner Repairs / Heals Damaged Hair”
Pensive young woman with modern long hair This is one of my BIGGEST pet peeves with the hair care producers. At least once each month, I see a new commercial for a hair care product that promises to “heal damaged hair” or “repair damaged hair” or to make hair “healthy” again. The trouble with this is that such claims aren’t real.
The only way to get healthy hair is to grow it and tend it properly while it grows. These products can make the hair LOOK healthier, but the results are cosmetic. And most commercially marketed products only offer minor changes in the hair, which may or may not have cumulative effects over repeat uses.
It’s best if you think of your hair as a textile product. The hair fibers that you see sticking out of your scalp are not made of living tissue. They are long strands comprised of keratinized protein (think of silk strands). Looked at this way, would you expect a well-worn silk blouse or perhaps one that has been scorched by and iron or ripped and snagged to be made like new by a fabric softener or detergent? Perhaps the exact treatment of each isn’t precisely the same, but the analogy is valid.
The key is to use the products that make your hair LOOK healthy while I resolve the issues that caused the problems in the first place. Once you eliminate bad habits and grow new, healthy hair, you can say that you’ve repaired the damage.
Modern Myth: “Over-processing the Haircolor during a Make-over”
Most of us love a good make-over show. The everyday plain-Jane or overworked mommy gets swept away by a team of do-good professionals and is given a hip, new look. And in nearly every episode of many of these shows, the “victim” is taken from the salon with her hair in foils or a color cap to go shopping for her new outfit, but the host is concerned because they can’t be gone too long or the haircolor will “over-process”.
This makes for dramatic watching unless you know that haircolor mixtures that deposit color (even if they lighten the base color) only have an active lifespan of about 30 minutes before they stop working. They only work because of the chemical reaction between the ingredients. It’s like mixing baking soda and vinegar in a bowl. It’s going to react and bubble up, but eventually the chemical reaction will use up all the components that react to one another and will stop fizzing.
As the color mixture processes (the chemicals react to one another) the color of the product develops and the mix grows darker. The faster the stylist is at getting the color mixture applied once it’s mixed, the better the color results will be. So, you see, it’s actually MORE likely for a stylist to “under-process” the hair in a color service.
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