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Blew Room

L’Oréal Colour Trophy 2007 Regional Finalist

wearable short hairstyle When it comes to creating exceptional hair colour and the hottest catwalk looks, a team of hairdressers from the Blew Room in Cathay have proved they are among the best in the UK having made it through to the Grand Final of the L’Oréal Colour Trophy 2007.
 
Jackie Walker and Kathryn Pepper beat off stiff competition from thirty-nine salons across the Western to clinch their place in the Grand Final in London on Monday 21 May. They are now one step closer to winning the prestigious L’Oréal Colour Trophy and a once-in-a-lifetime prize that could see them jetting over to New York to produce a photo spread for fashion bible Vogue.
 
At the Western Regional Final their live hairdressing skills were put under the spotlight by a panel of top hairdresser judges including Harriet White, Alan Edwards, Jonny Engstrom, Andrew Mulvenna, Sally Brooks and Carolyn Newman. “Competitors are encapsulating the concept of ‘total look’ and the colour work is particularly beautiful,” commented Sally Brooks, judge at the Western Regional Final.
 
The team had just thirty minutes to create a winning look under the brief ‘hair inspired by fashion’. Using the Autumn/Winter 07 catwalk collections as a starting point, they had to demonstrate an acute understanding of hair and fashion trends. Their model was then sent on to the catwalk to present their creative interpretation in front of an audience of over 300 hairdressers.
 
Jackie and Kathryn explain the thinking behind their striking image: “We wanted to create a short style that was ultra-wearable. The impact of the white blonde really brings out the beauty of the hair cut while the understated tunic dress balances the drama of the overall look.”
 
Blew Room team
 
While the judges deliberated, guests were treated to a stunning men’s fashion show from hot young designer Steve J with catwalk hair by Jonny Engstrom and the Guy Kremer Artistic Team.
 
The whole room was on tenterhooks waiting to hear who had made it through to the Grand Final and upon hearing their name announced the Blew Room leapt off their chairs in delight.
 
“It’s brilliant to see your work being appreciated by such a high calibre of hairdresser,” beamed a delighted Jackie. “The whole salon has been involved in the creative process and it’s so good for the team to see the talent that is out there. We have all come back to the salon feeling refreshed and excited about the next step in our journey.”
 
More Regional Finalists
Photo Credits: L'Oréal Professionnel
 
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